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Novatiq Spotlight

The newsletter you need to stay up-to-date on the world of digital advertising

Get smarter about adtech. Where brands, publishers and media platforms get their news.

Join a growing network of subscribers and get our 5—minute monthly newsletter delivered right to your inbox. Each edition features the hottest news, trends and analysis—curated by us, for forward-thinking businesses like you. Look around to explore past editions of Spotlight. Then subscribe to stay in the know.

Identity permission, AI news adoption, and the pixel privacy challenge

Spotlight

4 minutes
Addressability takes centre stage as AI pressure mounts and privacy rules evolve

Spotlight

4 minutes
Marketing budgets rise, AI reshapes publishing and identity fights scam ads

Spotlight

4 minutes
Identity takes centre stage, as publishers tackle news content monetisation and AI implementation holdups

Spotlight

5 minutes

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Role of identity reinforced, while speed of AI ad development outpaces marketer skillsets

Spotlight

3 minutes
Rescuing the customer experience from the “attention trap”

Spotlight

3 minutes
Brand safety, publisher power plays & AI advertising experiments

Spotlight

4 minutes
Is AI a crunch-point for data privacy in adtech?

Spotlight

4 minutes
CTV momentum at CES, Reddit’s move into media buying and Google’s contested antitrust ruling

Spotlight

4 minutes
Brand safety risks, publisher pushback on AI and OpenAI’s failed promotions

Spotlight

4 minutes
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